/ˈɑndˌswɑ.ri.ɑn/

Old English for making a truthful, sworn declaration.

We don’t just fill a brief. We craft meaningful work that genuinely supports the needs of your business.

Portfolio

Estimatey.ai turns scattered trade pricing into a straight answer.

Most homeowners find out what a project costs by collecting quotes and hoping one of them is honest. Estimatey.ai is a site we designed to close that gap. It takes messy, inconsistent trade pricing and returns a figure a householder can sense-check before committing.

The hard part is not the arithmetic. It is producing a number that is defensible when the inputs are incomplete by definition, and presenting it so nobody mistakes an estimate for a quote.

Explainer · from price collection to a defensible range

Clear, quick sites that bring customers through the door.

Small sites are usually rebuilt for the wrong reason: a new look, when the problem was that nobody could find the opening hours, the price, or the phone number.

We start with what people actually come to the site for, then build the shortest route to it. Fast, readable, easy to keep up to date, and honest about what you sell.

Stoneleigh Broadway project. A local high street had no easy way for businesses and locals to work out where they could park. We brought the different data sources together to make one clear resource for the town. See the live map.

Explainer · how the map was built

Case study: ground-truthing Stoneleigh

Shops on the Broadway could not tell customers where to park. Surrey County Council publishes the restrictions, but only through a viewer that shows one line at a time. No use to anyone planning a trip, and impossible to put on a shop’s website.

The finding that made it work

Behind the viewer sits a live map service with query access open. Each restriction carries a plain-text field spelling the rule out in words: Parking Mon-Sat 8.30am-6.30pm 30mins no return 1hr. Parse that and every bay can be sorted by how long you may stay, which is the only thing a shopper needs.

Three problems worth the effort

Every street had four yellow lines. A third of the “yellow” turned out to be a pavement parking ban rather than a kerbside line: 5,457 m of it, doubling every street it touched.

The parking is in the middle of the road. Measuring against the shopfronts settled it: buildings sit 11–15 m from the centreline, kerbside bays at 8–9 m, and a second row of bays at 2–5 m. Two rows a side.

Four runs of bays had vanished. They sit just past the end of a short road, where the projection maths collapsed them to zero length and dropped them silently.

Then we drove it

Every plate read against the record. Three disagreed.

BayCouncil recordSign on the street
10-minute baysMon–Sat 6.30am–8pm8.30am–8pm, no days
2-hour bays by the pubMon–Sat 8.30am–6.30pmNo days or times
Blue Badge bays3 hoursNo limit shown

A traffic order is enforced from the sign, so the plates govern, which makes the published record the thing that is out of date. An hour in the car is what separates a map that looks authoritative from one that is.

The Clacton Games. A retro browser game built for fun — and the press work that got a hobby project into the local paper.

Explainer · from finished game to published story

Written up. Waiting on the client’s approval to publish.

Contact us for a discussion of your business needs.

A short call is usually the quickest way to work out whether we can help.

chris@andswarian.com
Book an intro call 20 minutes · Europe/London

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Andswarian Ltd · Company no. 17153386 · Registered in England & Wales